Thursday, August 1, 2013

Rose Hecht Takes on Adorn's New Website!

(Above: Rose and Rebecca Hecht at the LAAFF. They worked together as vending coordinators for years in order to make LAAFF the amazing event that it was.)

Rose Hecht got her start as a photographer, she is the sister-in-law of Adorn’s owner, Rebecca Hecht. Rose’s creative intuition has landed her lots of creative jobs taking photographs and using her design skills. She lives in Asheville with her chihuahua, Jackie. In addition to photography and web development, she likes going out and dancing to Beyonce’ . Rose is probably one of the biggest self-starters I’ve ever met, she is always pursuing something new. We recently hired Rose to take on the arduous task of transforming our website that we are excited to launch in in the next few months! We hope you will be too! In the meantime, a little bit about our own creative genius, Rose A.K.A. ‘Ro-ro’ Hecht:

So tell me a little bit about what we’re going to do with Adorn’s new website:
I just want to give it a nice modern look. Revamp it, make it nice and clean, easier to maneuver for our customers and just be able to have the features and all the social media inputs that we use.

How did you get into Web Development?
I was always into photography. When I went to school for photography, I also started picking up the graphic side of things via photoshop and illustrator. I got really into that and through that kind of spawned moving into web and layout design. Then two Januarys ago, went back to school and started taking web classes and found that I really had an niche for it and really understood it.



You created the website for Biscuit Head, how did you get that gig?
Those are my friends. The chef and owner and his wife I worked with at the LAB when we opened there so, I’ve worked with them for three plus years now. We all work together really well and they needed somebody here that they could talk to and that understood what they were looking for and the kind of feel that they wanted and that’s where that came from.

Where do you see yourself going with this in the future?
Right now, I am working on three sites - two for downtown local businesses and one is for a band. Hopefully, I’m looking to use these as a nice start to my portfolio and starting to use my contacts to get my name out in Asheville and get people to use me.

What I’ve always admired is the confidence you have when you pitch yourself to people, what kind of advice do you have for others doing the same work as you?
You can always know more, there’s always far more you can learn. I mean, I don’t by any means tout myself as an expert or a pro, I know that I’m good at the stuff I know, but I’m also smart enough to know that there’s a whole other world of stuff in my field that I can learn. There’s always online forums, Linda.com classes, Adobe does professional certification classes... There’s all sorts of other avenues to take to continue to use that education and that’s the other thing, you do have to continue to educate yourself, because every year formats change, procedure changes, html language changes, so you really have to keep up with what’s happening in the field.
  I also did a lot of work for free and got to a place where I was comfortable asking to be paid for the work that I was doing because I had all this experience and was confident that my work was good.

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